Master's in Management, Strategy and Marketing

Faculty of Economics and Business

Commercialization and Market Research

Academic year 2021-2022



Specialties

CursoPeriodoCodeNameCourse TypeECTSNumber of placesIdioma
1
S2Semester 2
61755The consumer information processingOptional3.0-Castellano
1
S2Semester 2
61762Results of internal and external marketingOptional3.0-Castellano
1
S2Semester 2
61761Online consumer characteristicsOptional3.0-Castellano
1
S2Semester 2
61760Modeling methodsOptional3.0-Castellano
1
S2Semester 2
61763Information technology and marketing relationship managementOptional3.0-Castellano
1
S2Semester 2
61758Environmental MarketingOptional3.0-Castellano
1
S2Semester 2
61756Customer Relationship and Value ManagementOptional3.0-Castellano
1
S2Semester 2
61754Consumer BehaviorOptional3.0-Castellano
1
S2Semester 2
61757Brand management in organizationsOptional3.0-Castellano
1
S2Semester 2
61759Below the line marketing communicationsOptional3.0-Castellano