Master's in Management, Strategy and Marketing
Faculty of Economics and Business
Commercialization and Market Research
Academic year 2017-2018
Specialties
| Curso | Periodo | Code | Name | Course Type | ECTS | Number of places | Idioma | |
|---|---|---|---|---|---|---|---|---|
| 1 | S2Semester 2 | 61754 | Consumer Behavior | Optional | 3.0 | - | Castellano | |
| 1 | S2Semester 2 | 61755 | The consumer information processing | Optional | 3.0 | - | Castellano | |
| 1 | S2Semester 2 | 61756 | Customer Relationship and Value Management | Optional | 3.0 | - | Castellano | |
| 1 | S2Semester 2 | 61757 | Brand management in organizations | Optional | 3.0 | - | Castellano | |
| 1 | S2Semester 2 | 61758 | Environmental Marketing | Optional | 3.0 | - | Castellano | |
| 1 | S2Semester 2 | 61759 | Below the line marketing communications | Optional | 3.0 | - | Castellano | |
| 1 | S2Semester 2 | 61760 | Modeling methods | Optional | 3.0 | - | Castellano | |
| 1 | S2Semester 2 | 61761 | Online consumer characteristics | Optional | 3.0 | - | Castellano | |
| 1 | S2Semester 2 | 61762 | Results of internal and external marketing | Optional | 3.0 | - | Castellano | |
| 1 | S2Semester 2 | 61763 | Information technology and marketing relationship management | Optional | 3.0 | - | Castellano |