Master's in Management, Strategy and Marketing
Faculty of Economics and Business
Online consumer characteristics
Academic year 2024-2025
| Year | 1 |
|---|---|
| Code | 61761 |
| Name | Online consumer characteristics |
| Course Type | Optional |
| ECTS | 3.0 |
| Term | Semester 2 |
| Situation | Offered |
| Idioma de impartición | Castellano |
| Instructors | Luis Vicente Casaló Ariño , Sergio Ibáñez Sánchez |
| Course Guide | Web version / PDF version |
| Recommended Bibliography | Bibliography |