Degree in Marketing and Market Research

Faculty of Economics and Business

Consumer Behaviour

Academic year 2023-2024



Year3
Code27622
NameConsumer Behaviour
Course TypeCompulsory
ECTS6.0
TermSemester 1
SituationOffered
Idioma de imparticiónCastellano
InstructorsLuis Francisco Casado Román , Mercedes Marzo Navarro , Marta Pedraja Iglesias
Recommended BibliographyBibliography