Degree in Business Administration and Management
Faculty of Economics and Business
Principles of Marketing
Academic year 2023-2024
| Year | 1 |
|---|---|
| Code | 27303 |
| Name | Principles of Marketing |
| Course Type | Core |
| ECTS | 6.0 |
| Term | Semester 1 |
| Situation | Offered |
| Idioma de impartición | Castellano, English |
| Instructors | Luis Vicente Casaló Ariño , Carlos Flavián Blanco , Elena Fraj Andrés , Raquel Gurrea Sarasa , Sergio Ibáñez Sánchez , María José Martín de Hoyos , Raúl Pérez López , José Miguel Pina Pérez |
| Course Guide | Web version / PDF version |
| Recommended Bibliography | Bibliography |