Degree in Marketing and Market Research

Faculty of Economics and Business

Product and Brand Management

Academic year 2022-2023



Year3
Code27624
NameProduct and Brand Management
Course TypeCompulsory
ECTS6.0
TermSemester 1
SituationOffered
Idioma de imparticiónCastellano
InstructorsDaniel Belanche Gracia , Luis Francisco Casado Román , Marta Flavián Lázaro , Miguel Ángel Pérez Arteaga
Course GuideWeb version / PDF version
Recommended BibliographyBibliography