Master's in Management, Strategy and Marketing

Faculty of Economics and Business

Consumer Behavior

Academic year 2021-2022



Year1
Code61754
NameConsumer Behavior
Course TypeOptional
ECTS3.0
TermSemester 2
SituationOffered
Idioma de imparticiónCastellano
InstructorsDaniel Belanche Gracia , Xuehui Gao
Course GuideWeb version / PDF version
Recommended BibliographyBibliography