Degree in Marketing and Market Research

Faculty of Economics and Business

Consumer Behaviour

Academic year 2020-2021



Year3
Code27622
NameConsumer Behaviour
Course TypeCompulsory
ECTS6.0
TermSemester 1
SituationOffered
Idioma de imparticiónCastellano
InstructorsAna Julia Grillo Mendez , Mercedes Marzo Navarro , Marta Pedraja Iglesias , David Viñuales Alquézar
Course GuideWeb version / PDF version
Recommended BibliographyBibliography